Rule number 3: less is more!

As Coco Chanel once said: "Dans une réception, si l'on dit à une femme : quelle belle robe ! c'est que sa robe est ratée. Mais si l'on dit : quelle belle femme ! c'est que sa robe est réussie". Literally, if one says to a woman, what a beautiful dress! it means that a dress is a failure but if one says what a beautiful woman! it means the dress is a success. Well there you have it, french style is not about showing off but about enhancing woman's beauty.